Introducing Suzy: The Future of Consumer Insights

In the fast-paced world of consumer-driven markets, understanding the ever-evolving needs, desires, and behaviors of consumers is paramount. Enter Suzy, the groundbreaking end-to-end consumer insights platform that has set new standards and won a World Future Awards in 2023 in the software category for Best Consumer Insights Platform.

Suzy was born from the vision of Founder and CEO Matt Britton, who, after years in the ad industry, recognized the dire need for data-driven decisions in business at a rapid pace. Suzy was crafted to place consumer insights at the heart of every business decision, marking the shift towards consumer-centricity as the defining factor for tomorrow’s leading brands.

Unprecedented Integration for Unmatched Solutions

Suzy is not just another market research tool; it’s a game-changer. The platform seamlessly integrates quantitative and qualitative research capabilities with a high-quality audience of over 1 million people. What sets Suzy apart is its revolutionary connected research cloud that unifies disparate solutions into one, catering to diverse enterprise teams across various organizations.

 And since Suzy owns its panel the cost efficiency and speed to retarget screened and verified users is unprecedented.

Unrivaled Innovation Defining the Future Landscape

In just five years, Suzy has soared to market dominance, boasting over 400 enterprise customers across 22 verticals. This success is no happenstance but a result of constant innovation and the launch of cutting-edge products like TURF, Data Explorer, Public Link, and Showreels. The platform has also introduced AI-integrated solutions, to drive efficiencies for its users.

Core Values Driving Innovation

Suzy’s core values are the guiding principles behind its innovative approach:

People Come First: At its core, Suzy believes that without people, we have nothing.

Better Together: The sum is greater than its individual parts

Assume Nothing: Validate everything and make informed decisions.

Take Initiative: Suzy encourages proactive approaches for impactful changes.

Move at the Speed of Culture: The world moves fast, but today’s brands must move faster.

Create Value, Build Trust: Good things come to those who create value in the world.

Discover the Power of Suzy’s Research Cloud

The Suzy Research Cloud is a comprehensive solution designed to empower enterprise brands. It integrates quantitative and qualitative research with high-quality audiences, enabling teams across various functions:

Insights: Gauge demographics, attitudes, and behaviors for a comprehensive understanding of the market landscape.

Innovation: Develop products that resonate with target consumers and drive business growth.

Creative: Craft campaigns that elevate brand awareness and drive demand effectively.

Shopper: Gain insights into e-commerce strategies, omnichannel approaches, and impactful brand distribution.

Unparalleled Features Redefining Research

Suzy’s suite of tools ensures robust and iterative research conducted efficiently and at scale. With a proprietary audience of 1 million+ diverse consumers, industry-leading privacy protocols, and fraud prevention measures, Suzy prioritizes data quality and security without compromising speed or agility. In addition, Suzy’s suite of new and groundbreaking AI-powered solutions are poised to revolutionize the world of market research in ways previously unimaginable.

Market Disruption and Unmatched Capabilities

Suzy is leading the charge against industry giants. By combining DIY functionalities with a team of seasoned experts from its Center of Excellence, Suzy has become the go-to solution for major brands, particularly during periods of industry consolidation.

Transparent Pricing and Unmatched Support

The subscription-based pricing model eliminates the need for multiple tools and costly per-response fees. Suzy’s team of skilled researchers, led by industry veterans, ensures top-tier agency rigor and support for every client.

In a world where consumers reign supreme, Suzy empowers the enterprise to listen, understand, and act upon the voice of the people, transforming industries and fostering meaningful connections between businesses and their customers. The future is consumer-centric, and Suzy is leading the way.

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Suzy Receives World Future Award for Market Research Innovation

Suzy, a leading end-to-end consumer insights platform, is a World Future Awards winner in the Software category for groundbreaking achievements in redefining market research. Winning the title of Best Consumer Insights Platform, 2023, Suzy showcases its innovation, transformative capabilities, and remarkable impact within the industry.

Suzy stands at the forefront of revolutionizing how enterprises harness consumer insights to drive unprecedented growth. By granting teams unconstrained access to consumers, Suzy’s platform seamlessly integrates quantitative and qualitative data, along with a vast, high-quality audience, culminating in a singular, connected research cloud.

In an increasingly fragmented market research landscape, Suzy consolidates services, technology platforms, and panel solutions into a unified, connected research cloud so the modern enterprise can do more with less. With quantitative and qualitative capabilities, bolstered by a proprietary audience exceeding 1 million, Suzy empowers organizations with research science of the highest caliber. Its team of seasoned industry executives ensures rigorous standards, offering both DIY accessibility and full-service support.

In just five years, Suzy has burgeoned into a pioneering force, boasting over 400 enterprise customers spanning 22 diverse verticals. The platform propels customer value, impact, and ROI through its robust research capabilities while continuously pushing the boundaries of innovation. Recent product launches like TURF, Data Explorer, and Showreels, and a suite of groundbreaking AI-powered solutions, poised to revolutionize the world of market research in ways previously unimaginable,  epitomize Suzy’s commitment to evolving its offerings.

Suzy’s trajectory of success not only challenges existing tech platforms but also poses a formidable threat to established research agencies. With a unique blend of DIY functionalities and an expert Center of Excellence team, comprised of industry veterans, Suzy is the preferred choice for major brands, especially during industry consolidation phases.

“We’re honored to receive a World Future Award for our platform,” said Founder and CEO Matt Britton. “We invite enterprise brands to discover what we call ‘The Suzy Difference’ and discover how our platform can help you truly understand consumers and gain a true competitive advantage.”

With a robust roadmap under execution, Suzy continues to spearhead innovation and define the future landscape of market research. This relentless pursuit of advancement cements Suzy’s position as the go-to solution for enterprises striving for unrivaled consumer insights and market dominance.

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MicroGrid Wins World Future Awards with Innovative Conversational AI Platform

When health issues arise, everyone hopes for prompt help according to their request. In such situations, each aspect of communication with healthcare representatives plays an important role, and the quality of the client experience is just as important as the qualifications of the treating doctors. In an effort to provide the best possible experience for patients and healthcare providers through advanced information technology,
MicroGrid has developed a series of products that use AI to effectively manage healthcare issues. The World Future Awards research team recognized this contribution to the development and optimization of healthcare and recognized the MicroGrid team as a winner in the category of Best Conversational AI Platform.

World Future Awards is a global award selecting, recognizing, celebrating, and promoting the best products, software, and services that will transform the global economy and define the landscape of the future. The organization researches inventions across all categories, including technology, beauty, health care, food, home, and entertainment, that are making the world better, smarter or even a bit more fun.

MicroGrid offers a comprehensive solution that takes conversational artificial intelligence technology to the next level and integrates it into the field of digital health. The result is a versatile product that has a significant positive impact on the well-being of society as a whole.

The MicroGrid team has developed MIC (MicroGrid Intelligent Connect), a full-suite omnichannel conversational AI platform that helps clients and healthcare professionals interact through a voice system capable of handling complex conversation scenarios. The platform, powered by Google Cloud, uses data and analytics to build simple, clear, and effective communication over the phone, providing customers with the information and support they need.

The platform is complemented by unique applications that extend its functionality and provide users with additional features for greater comfort. These applications allow you to manage doctor appointments, manage documentation, process patient orders, and analyze traffic and user behavior. One of MicroGrid’s significant products is MICNxt, a set of tools that provide plug-and-play connectivity to external software systems. MICNxt gives developers easy access to the Contact Center Artificial Intelligence API functionality without having to develop enterprise solutions themselves.

Banyan Security Wins World Future Awards as Best Next Generation Cybersecurity

Online security has been a key issue for all Internet users for many years. The COVID-19 pandemic and the mass migration of enterprise employees to remote working has increased the importance of finding new ways to ensure secure access to corporate networks. Banyan Security’s user-friendly and effective solution has provided an extremely timely and relevant approach to secure connections in the volatile environment of online workspaces. This flexible and functional platform was recognized by numerous businesses and developers, and the World Future Awards research team cemented its success by naming Banyan Security this year’s winner in the category of Next-Gen Cybersecurity.

World Future Awards is a global award selecting, recognizing, celebrating, and promoting the best products, software, and services that will transform the global economy and define the landscape of the future. The organization researches inventions across all categories, including technology, beauty, health care, food, home, and entertainment, that are making the world better, smarter or even a bit more fun. Human life is increasingly tied to information technology, and network security is becoming more and more an issue of both corporate and personal security. Banyan Security offers a new level of protection of your data and connection performance, making a considerable contribution to a better world of tomorrow.

Banyan Security is a diverse team headquartered in San Francisco, California, with leading engineers and security specialists from VMware, HP, Cisco, Salesforce and Okta. The company’s mission is to help IT and security departments successfully provide secure remote access for today’s and the next generation of users and applications. The most effective way to meet this challenge was Zero Trust Network Access (ZTNA), which was the foundation of the Banyan Security platform.

The company offered today’s market a product that has become an effective replacement for traditional methods of access to the network, including VPNs, gateways, and bastion hosts. Banyan Security’s cloud-based zero trust network access solution provides significant benefits, including ultra-simple setup, high performance connectivity, easy access to multi-cloud applications with the least privilege, and the ability to transform enterprise security.

The platform can be deployed in minutes without integration or other resource-intensive processes. Banyan Security allows employees, developers, and third parties to have secure one-click access to infrastructure and applications, ensuring that every access granted is continuously authenticated and authorized.

Figma was Recognized by the World Future Awards as Best Online Collaboration Tool

For years, the best minds have been working to make online teamwork convenient and efficient. Designers, developers, and managers know well how important it is to work together, to be able to make changes, and to adjust the course of a project promptly. Having taken the urgent needs of the IT sphere into account, Figma presented a versatile product combining powerful design features and real-time online collaboration. Considering the innovative nature of the product and the prospects of its use, the experts at the World Future Awards recognized Figma as the winner in the category of Best Online Collaboration Tool.

World Future Awards is a global award selecting, recognizing, celebrating, and promoting the best products, software, and services that will transform the global economy and define the landscape of the future. The organization researches inventions across all categories, including technology, beauty, health care, food, home, and entertainment, that are making the world better, smarter or even a bit more fun. The Figma team created a product that offered a new way of looking at online work and provided an innovative approach to more effective collaboration between specialists, customers and performers. The work model proposed by Figma can become a standard in design and other fields.

Figma is an online graphic editor for web design and development of program interfaces, websites, and mobile applications. This next-gen software is a cloud-based web service for Mac, Windows, and Linux. The Figma toolkit is accessed through a web browser interface; the program does not require installation, and all projects are accessed in their current state via cloud storage. Cloud technology is one of the main factors opening up radically new opportunities for developers and other team members working on the project.

Figma toolkit allows you to create interactive prototypes of websites and applications, illustrations, vector graphics. In addition to the design tasks, Figma provides ample opportunities for entrepreneurs, SMM specialists, and project managers who can lead projects with Gantt Chart and create advertisements with templates for Facebook.

Figma’s main advantage over other graphics editors is that it provides a single environment for real-time team collaboration. Thanks to this, each project participant sees the current state of the design and can correct his part of the work, and the customer can leave comments on the design directly in Figma.


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