Centuries have passed since the phrase «He who possesses information owns the world» appeared, and its relevance is only increasing. However, today it is not only the volume and quality of information that matters, but also the speed of its analysis and the ability to apply it in the relevant sector for maximum benefit. Near is a recognized world leader in Data Intelligence, providing one of the largest sources of information about people, places, and products. The company has taken data intelligence to the next level, offering brands across industries a versatile tool for making critical decisions. Due to the innovation and broad perspectives discovered by the Near team, the company was named a winner of World Future Awards in the category of Best Analytical Platform 2022.
World Future Awards is a global award selecting, recognizing, celebrating, and promoting the best products, software, and services that will transform the global economy and define the landscape of the future. The organization researches inventions across all categories, including technology, beauty, health care, food, home, and entertainment, that are making the world better, smarter or even a bit more fun.
In full compliance with WFA’s rigorous selection criteria for winners, Near applies cutting-edge technology to develop innovative and in-demand products that consolidate big data to deeply understand broad audiences and enable organizations to grow and succeed through intelligence-driven solutions.
Near is a global SaaS leader in privacy-led data intelligence, offering an accurate Data Intelligence Platform to connect marketers and operational leaders to better understand their current customer base and target potential audiences. Founded in 2012, the company is headquartered in Los Angeles and has offices in Silicon Valley, Paris, Bangalore, Singapore, Sydney and Tokyo. Near currently covers 1.6 billion unique user IDs and more than 70 million places in 44 countries.
The versatile solutions offered by the Near team are applicable in areas such as retail, tourism, real estate, marketing, technology, CPG, restaurants, and many others. By providing access to huge structured data sets, they help understand the needs of unique customers, anticipate their actions, and analyze their purchasing decisions. By correlating data from organizations of all sizes with data from their customers, Near helps make smart strategic decisions that maximize business performance.